Artefacto Family
In 6 weeks, you will discover your growth areas!
In 1 year, you can confidently realize your artisic ideas and have a clear way forward
ABOUT membership
Watch why you should become a member
With Artefacto Family you'll be able to gain confidence
in watercolor painting and develop your own artistic path in a
strong community of like-minded artists
ABOUT membership
Watch why you should become a member
With Artefacto Family you'll be able to
gain confidence in watercolor painting
and develop your own artistic path in a
strong community of like-minded artists
What happens after you accomplish a usual course?
You are left alone and do not understand how to move on in your creative work
You are immersed in everyday problems and art fades into background
You are left alone and do not understand
how to move on in your creative work
You are immersed in everyday problems and art fades into background
You stop painting regularly and do not develop your dream
When you're alone, it's very easy to give up and tell yourself "someday..."
You stop painting regularly and do not develop your dream
When you're alone, it's very easy to give up and tell yourself "someday..."
5 steps to your own
ARTISTIC PATH:
Mistakes & Opportunities
The key questions we'll be able to tackle after this module:
- Is my painting complete?
- Does the result meet my expectations?
- What is the emotional impact of my painting?
- What can be improved?
- How to identify opportunities in my artwork?
- What mistakes can be corrected?
Result: see your growth areas and turn them into opportunities
Creation & Imagination
The key questions we'll be able to tackle after this module:
- How does an artist see the world?
- How do I create my own scene (incl. creating references and working with them)?
- When to apply imagination?
- How do I measure my current level and pick appropriate scenes?
Result: Learn to work with your own subjects
Your personal style
The key questions we'll be able to tackle after this module:
- What defines a personal style?
- How do famous artists personalize their style?
- How to hear my artistic voice?
- What is my way to define a personal style?
Result: learn to hear your artistic voice and apply it in paintings
Expert in a favorite subject
The key questions we'll be able to tackle after this module:
- What do I focus on in various subjects (landscapes, cityscapes, portraits, animals, …)?
- What makes my painting outstanding?
- Why is a "Plein air" so important? How do I progress in it?
Result: learn the nuances of working with different subjects
Your own
artistic path
The key questions we'll be able to tackle after this module:
- What do I do next? What are the options?
- How to create a personal portfolio?
- How do I get to the exhibition?
- How do I start teaching (incl. online)?
Result: develop your own creative path (based on your desires)
That's not all!
Every 2 weeks we add additional video lessons to your subscription, see below the list of the new modules that will start coming to life this month!
ARTEFACTO FAMILY is for
you if you want to:
- Gain CONFIDENCE in watercolor painting
- Challenge yourself! Watch yourself PROGRESS!
- Get the RESULT you will be proud of
- Be a part of an active COMMUNITY of artists!
- Learn to THINK LIKE AN ARTIST
- Become a PROFESSIONAL ARTIST
- EXHIBIT and SELL your artwork
- Keep your PERSONAL VOICE in a painting
Knowing the BASICS OF WATERCOLOR is a recommended pre-requisite to becoming a member (we have a different program for those who would like to learn the fundamentals of watercolor)
What awaits you AT Artefacto Family?
Recorded video lessons, regular online meetings with mentors, interaction with like-minded people, contests, exhibitions, ...
EACH MONTH YOU WILL:
EACH MONTH
YOU WILL:
Receive up to 9 recorded video lessons that contain 10% theory and 90% practice
Have an online session with the professional curator to discuss your challenges and practice various techniques (recordings to be provided for free)
Participate in an online session with Konstantin Sterkhov, where you will define the topic of the session! (recordings to be provided for free)
Get free recordings of all the online sessions at Artefacto with the best-in-class watercolor masters!
Participate in a moderated WhatsApp group with the curators and like-minded people to have FUN and get valuable support and guidance!
Participate in contests/exhibitions and be able to win valuable prizes
Have sessions (and receive articles) on "History of Art" to get inspired by the best artists of all times
Earn «ArtiCoins» that you can later use to get additional learning content at Artefacto for free
Week 1-2
Become your own critic
In these 3 lessons, you will learn to analyze your own artwork.
Week 3-4
Improvements: Part I
“Overdone”
Check out if your work is fresh or overdone to get the idea of when to stop.
Week 5
Improvements: Part II
“Dull”
Find out what makes your painting look dull and how we can solve this problem.
Week 6-7
Improvements:
Part III “Composition failure"
Where to find failures in composition. We will help you to find them and to solve the problem.
Week 8-9
Happy accidents
To correct or not to correct? Can we use a failure to our advantage? Could it be a way to your unique artistic style?
Week 10
What makes your painting outstanding?
Make your painting visible! Some tips to attract attention to your painting.
How to find the subject?
You will learn how to work with subjects for your paintings.
From 3D to 2D
You will learn to use the rules of painting shape and creating aerial perspective to achieve a 3D effect in our work.
Editing or imaging? Editing color
You will learn to change colors in a reference photo to make a beautiful harmonious painting.
Editing or imaging? Editing light, tone and selection of details
You will learn how to make the light glow, which details to paint and which to drop.
Editing or imaging? Puting together two pictures in one
You will see how to make a lovely painting, combining 2 reference photos.
Go emotional! Boosting your imagination
You will learn how to enhance expressive means to strengthen the impact of your painting.
What defines Your Personal Style?
You will try to define your personal style by observing all your painting experience so far.
Do you have a favorite artist?
You will choose a favourite artist to learn about his or her method of painting and see if some of its elements are meeting your preferences.
Painting the light. Signature lexicon
You will learn to paint the light, to make your painting speak, and turn an ordinary scene into a "head turner".
Power of water. Explore your favorite artist's approach
You will learn to paint the cracked texture of rocks, depict the transparency and sunny reflex in shadows, obtain the transitions of water shades and ripples.
Abstract stylizing. Contemporary Chinese approach
You will get acquainted with contemporary Chinese approach and learn how to stylize any subject, making it look really expressive.
Out of comfort zone!
You will try to paint something you usually avoid and see why it is important to regularly attempt new genres and directions.
Overview of painting genres
You will learn about the main painting genres and their features and find the genre that suits you the most.
Landscape
You will see the diversity of approaches and solutions of contemporary artists in the landscape genre.
Still Life
You will learn more about still lifes and see how to arrange a single object or a group of objects to make them look spectacular.
Animal painting
You will learn about the main peculiarities of animal painting and try yourself in this direction.
Portrait, figure
You will see how to make a successful portrait, expressing feelings and mood in your artwork.
Styles of painting
You will learn more about abstract art and see several means of stylization.
Mixed genres
You will see how to combine several genres in one painting, boost your creativity, and get outstanding artwork.
Establishing your painting goals
You will see how to set up your painting goals and develop as an artist.
Hobby or profession? What is painting for you?
You will learn what to do to become a professional artist and see how successful modern artists started their careers.
Your target. Who your painting is addressed to?
You will select a target audience for your artworks and see different ways of presenting your art to people.
Represent yourself. Exhibitions, galleries, social nets
Am I ready for an exhibition? Group or solo one? How to contact a gallery, how to choose one? Do I have enough works for a solo exhibition? How to prepare, how to pack, how to send my works? These are the questions we will answer in this lesson.
Sharing your experience. Monetizing
You will see different ways of developing your professional career: selling your works, founding an art school, becoming an instructor, and others. You will also make your final portfolio and a professional CV.
CONVENIENT AND MULTIFUNCTIONAL ONLINE PLATFORM:
What are the benefits
of becoming a member?
Painting is more than just a skill – it is a lifestyle.
Let's just imagine your life before and after joining the Family:
WHEN YOU ARE IN THE FAMILY
Clear learning trajectory
A strong, supportive artistic community
Free recordings of all our workshops
Contests and exhibitions
Feedback from mentors and your peers
Consistent learning incl. regular meetings
Modern personal account! One location for all necessary links and information
Advanced learning mechanics (gamification)
YOU AREN'T IN THE FAMILY
What are the benefits
of becoming a member?
Painting is more than just a skill – it is a lifestyle.
Let's just imagine your life before and after joining the CLUB:
WHEN YOU ARE IN
THE CLUB
Clear journey map
Support of like-minded people and a friendly atmosphere
Free recordings of workshops by famous artists in various artistic styles
Participation in contests
and exhibitionsFeedback
from mentorsMethodically correctly constructed training program and regular Club meetings
Convenient personal account which contains all the information of the Club
The opportunity to earn ArtiCoins and pay for various educational products with them, continuous improvement of your skills
WHEN YOU AREN'T
IN THE CLUB
Instructors of "Artefacto Family"
Our instructors are professional artists which are popular worldwide. They have an academic education, and decades of experience behind them, and are winners of international competitions and exhibitions. These are the best artists in their styles who conduct master classes all over the world.
Konstantin Sterkhov
Over 30 years of painting experience and 20 years of teaching practice. Participant in more than 80 international and Russian exhibitions. Member of the jury of international competitions. Author of the book «Masters of Watercolor» and the founder of the magazine «Planet of Watercolor»
Ekaterina Sava
Artist and architect, founder of the International Society of Watercolors, participant of major international exhibitions and festivals, founder of the School of Watercolors, the Lady of Flowers.
Ze Ze Lai
Ze Ze is Vice President of International Watercolor Society (IWS Global) and President of the International Watercolor Society Hong Kong (IWS Hong Kong).
Javid Tabatabaei
An Iranian watercolor artist with 25 years of painting experience, one of the members of the Institute of the Development of Fine Arts.
Anna Ivanova
Winner of prestigious international competitions and participant in national and international exhibitions. Instructor of master classes in Europe and Asia.
Joe Dowden
A member of the expert group of the British Society of Artists (SAA).
An author of many books and publications, host of TV programs, various seminars and workshops around the world.
Chan Dissanayake
A multi-award-winning watercolor artist living in Canberra, Australia. He is a highly regarded tutor and a well-respected judge of art awards. His mastery in watercolor is manifested by the vast varying subject matter that he tackles from rural landscapes, urban cityscapes to coastal seascapes.
Ilya Ibryaev
A member of the International Watercolor Society. More than 20 years of teaching experience. A winner and participant in a multitude of exhibitions, contests, and festivals. Museums and private galleries all over the world are eager to acquire his works.
Nicholas Tobias
Nick is an urban designer by trade and over the years watercolour has developed from hobby to passion to lifestyle. Nick is inspired through travel taking memories, in the form of photos, sketches and plein air paintings, back to the studio to recreate the feel of light.
Prasad Beaven
Prasad is a practicing artist mainly interested in the medium of watercolor and ink. His childhood spent in the foothills of the Himalayas has made a big impression on his character and interests. Greatly inspired by Nature, he seeks to discover and express its many moods
Rainbow Tse
Born in Hong Kong, Rainbow Tse is an award winning artist, she works with both traditional and digital mediums. She believes that many places and feelings are worthy of a story to tell, images have the unique power in bringing light to the unseen and life to the mundane. This is where she begins to create.
Gang Liang
Gang Liang was born in 1960 in Shanghai. He is a member of the China Artists Association and Shanghai Artists Association. Now he is a graduate student and lecturer at the School of Art in Apparel & Art Design at Donghua University.
Our happy students say...
Have a look at
what our student have achieved during "Artefacto Family"
Tiffany Chen, USA
"My paintings went to a more sophisticated level in a Family. Konstantin has a heart of a teacher. He encouraged me to learn watercolor painting from other artists in Artefacto Family.
School offers many concepts and activities.
The teachers teach me how to think like an artist, and when I paint I don't copy a reference photo. I edit it to make my own artistic creation.
Many thanks to Konstantin and all the teachers and all the school staff. Artefacto Family program is a great success."
Paintings of Tiffany
About Group Zoom Sessions with Konstantin Sterkhov and a professional curator
Once a month, we will hold 2 Zoom sessions with Konstantin and the curator where you will get feedback, correct mistakes, and paint together:
- Zoom sessions cover additional topics besides the general program
- Each session you create a new painting (1 Zoom session = 1 painting)
- You have an opportunity to ask questions during Q&A directly to Konstantin or to the curator
- Recordings of Zoom sessions are provided the next day
All the graduates may take part in Artefacto Online Exhibition
Here are the exemplarily results of our Third Online Exhibition:
- 92 students exhibited their works
- We awarded 8 winners in 5 categories
- Winners got the winner certificates, Koval sketchbooks, free 1 month membership in "Artefacto Family" and other valuable prizes
- All participants received the bonus of 50 ArtiCoins
Paintings by the winners of our last exhibition: Marian Mattinson, Miriam Tió, Greshna Dibble, Alba Cruz, Tejaswini Gangan, Svitlana Eccles-Kuznetsova, Manuela Vianello and Suneeta Verma.
Join our international and artistic community with a dedicated Community Manager!
- Students support and inspire each other every day
- They share advice, discuss the drawings and give feedback on them
- Like-minded people discuss various art-related topics there
- They feel at home with their friends
This community is moderated by a dedicated professional Community Manager and our Support Team!
The discount system for the “Artefacto Family” members
- Welcome (5% discount) - after the first month
- Green (7% discount) - after 3 months
- Silver (10% discount) - after 6 months
- Gold (15% discount) - after 9 months
- Platinum (20% discount) - after 12 months
- Diamond (25% discount) - after 18 months of your membership.
The discount will be automatically applied on the payment page (*the discount doesn't apply to the membership fee for the “Artefacto Family”, in the ArtiStore and does not participate in the sale).
The maximum discount is 25%.
Participate in "Paint to Earn" program with Artefacto!
Join the Artefacto Family, complete the tasks, and earn ArtiCoins (up to $20 per month). In each lesson, Zoom session, and exhibition you can earn ArtiCoins. Exchange those for the Artefacto learning products in Artistore!
Study and get content at Artefacto for free!
Membership covers:
- Access to the video lessons by K. Sterkhov (9-11 lessons/month)
True value: $60/month - Online Zoom sessions with K. Sterkhov (1 time/month)
Value: $40/month - Online Zoom sessions with the curator (1 time/month)
Value: $20/month - Workshops and articles with the art historian (1 time/month)
Value: $10/month - Recordings of all Artefacto online sessions and workshops
Value: $10/month - Access to the moderated Artefacto community of the experienced watercolorists (WhatsApp chat)
Value: priceless - Online exhibitions and contests with valuable prizes
Value: priceless - Opportunity to earn and spend ArtiCoins ($10/month)
Value: $10/month
- The opportunity of a free membership freeze (1 time/year)
Value: priceless
- Learning trajectory and convenient personal account
Value: priceless
Membership covers:
- Access to the video lessons by K. Sterkhov (9-11 lessons/month)
True value: €60/month - Online Zoom sessions with K. Sterkhov (1 time/month)
Value: €40/month - Online Zoom sessions with the curator (1 time/month)
Value: €20/month - Workshops and articles with the art historian (1 time/month)
Value: €10/month - Recordings of all Artefacto online sessions and workshops
Value: €10/month - Access to the moderated Artefacto community of the experienced watercolorists (WhatsApp chat)
Value: priceless - Online exhibitions and contests with valuable prizes
Value: priceless - Opportunity to earn and spend ArtiCoins (€10/month)
Value: €10/month
- The opportunity of a free membership freeze (1 time/year)
Value: priceless
- Learning trajectory and convenient personal account
Value: priceless
MONTH-1 PROGRAM
You will make 5 paintings, study 11 video lessons, participate in 2 Zoom sessions, meet the art historian and earn up to $15
- 3 THEORETICAL LESSONS on how to find the areas for improvement in a painting and make corrections
- 3 VIDEO LESSONS on analyzing students’ works to see the improvement potential
- 3 PAINTINGS from other 3 video-lessons
- 2 PAINTINGS in the Zoom sessions with Konstantin and the curator
- 2 VIDEO LESSONS on how to correct mistakes in the finished painting
- Meet the ART HISTORIAN to learn about the best watercolor masters
- FREE RECORDINGS of at least 3 online Artefacto workshops
- EARN $10-15 which you can spend in ArtiStore
Artefacto Online Workshops
The recordings of all our workshops will be available for the members of the Artefacto Family absolutely free of charge at any time.
Here are some examples of the upcoming workshops:
... other instructors (up to 3 workshops/month)
Our stundents' feedback:
92% of our students say that regular practice and good instructors are the key to success in painting
Before / After
- Do you lack confidence to paint your own scenes?
- Don’t your paintings often live up to your expectations?
- Haven’t you found your artistic voice yet?
- Do you want to be a part of the community of artists/like-minded people, feel the support of everyone around you, and have an opportunity to discuss art?
- Do you want to take part in exhibitions and unleash your creative potential?
- Have you ever thought about selling your works and realized you don’t know how to reach the needed level of mastery?
- Do you like getting acquainted with various artists’ approaches and trying different painting techniques?
- Do you want to devote more time to your creative work?
- Is it often difficult for you to find inspiration for painting?
- Do you feel that you lack expert knowledge to create quality/professional paintings?
- Does it seem to you that you are stuck at a certain level of development and don’t know how to breach this frontier?
We will always support you!
100% guarantee
If within the 1st week you realize you do not make progress,
YOU WILL GET YOUR MONEY BACK!
Quit at any time
You can quit the membership at any time (and freeze the membership, on request)
Freedom & Mobility
Access to the lessons at any time. Watch the lessons on your smartphone, tablet, or laptop.
Watch the video lessons and Zoom sessions on any device!
Frequently Asked Questions
Meet your mentor
Konstantin Sterkhov
- Over 30 years of painting experience and 20 years of teaching practice
- 70 international and 10 solo exhibitions, member of the jury for various international competitions
- My paintings are placed in museums, private and corporate collections worldwide
- I am an author of the book «Masters of Watercolor» and the founder of the magazine «Planet of Watercolor»
- Brand ambassador of the leading producers of art materials (Daniel Smith, Roubloff, Nevskaya Palette)
- Member of Artists Union of Russia, Saint-Petersburg Watercolor Society, and Watercolor Society of Finland
Curator Nicholas Tobia
Watercolor artist England
- Nick is an urban designer by trade and over the years watercolour has developed from hobby to passion to lifestyle.
- Nick is inspired through travel taking memories, in the form of photos, sketches and plein air paintings, back to the studio to recreate the feel of light.
- This aspect of watercolour is what excites him as atmosphere and emotion can be fully expressed through the play of light.
- Nick has exhibited at various events in the UK including at the Royal Institute of Painters in Watercolours Exhibition at the Mall Galleries in Central London.
- Recently Nick achieved the top 200 Merit award in the 2021 International Watercolours Masters competition.
HERE YOU MAY FIND NICHOLAS'S WORKS
Examples of Konstantin's work
Examples of Nicholas's works
Here is the description of the new modules that you will be getting "lesson by lesson" biweekly starting already this month!
3 lessons incl. 3 paintings and~4h of video content per month
Let’s paint regularily in Artefacto Family Mentorship program!
Contact us
For customer care:
info@artefactoschool.online
For collaborations:
miroslava.artefacto@gmail.com
Contact the founder:
miroslava.artefacto@gmail.com
Our working hours:
Monday — Friday
7 am — 6 pm Central European Time (CET)
Artefacto Learning Platform Limited
7-9 AUSTIN AVE, TSIM SHA TSUI,HONG KONG